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Why Heinz Ketchup Bottles Feature the Numbe

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famous “57 Varieties” wasn’t born from a lab, a boardroom, or a factory inventory sheet. It began on a train, with Henry J. Heinz noticing a shoe ad boasting “21 styles.” The power of that oddly specific number struck him. He already sold more than 57 products, but accuracy wasn’t the point. Five was his lucky number, seven was his wife’s, and together continue reading …

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